The very first thing we do is look at the website. Here is an example of what we see. (A little Exaggerated.)

The person who made this website is actually trying to be funny. But as you can see there is ton of problems with this site. We don't even know where to look. I think its very interesting that a company using adwords is paying to advertise on this site. This looks like the first site ever created. We would show you more website that we've seen but do not want to offend people. There is no propose doing marketing if your website will not convert. Learn more about website design here. We've analyzed  1000's of website and we know what converts. Thats us bragging like we said we would.

We want your website to look more like Apple.

Apple spend millions of dollars to make sure their website is converting. Every time I visit Apple I seem to know exactly what they're selling and how to buy that product and I learn everything I need to know about that product. The best part of the…

Apple spend millions of dollars to make sure their website is converting. Every time I visit Apple I seem to know exactly what they're selling and how to buy that product and I learn everything I need to know about that product. The best part of the internet is that you can look as big as you want to.

Below is what search engine crawlers see. Your actual programming is a big deal according to Google's algorithm.  When we do SEO we are changing meta data so the crawlers read your site correctly and that is part of optimizing your website.

The next part we analyze is your social media pages. 

  1. Does the client have social media linked to their homepage? If not, we search Google +, Facebook and Twitter.
  2.  We then analyze your branding. 
    1. How does your branding represent your company? 
    2. How does your branding represent your product and services.
    3. About 10 other things we don't want to list right now.
  3. Colors
  4. Activity 

After we get done analyzing your social media marketing we analyze your competitors.

Understanding what your top internet competition is doing helps understand what it will take to optimize your digital marketing.

Understanding what your top internet competition is doing helps understand what it will take to optimize your digital marketing.

Here's a list of what we analyze depending on what type of campaign you've picked out. 

  • Pay Per Click
    • Facebook
    • Google
    • Bing
    • Yahoo
    • Instagram
    • Youtube
  • Google Analytics
  • Google Webmaster Tools

By this time we should know what your goals are. All of this is done before you are our client.

 

Click on each section below to learn how we use analytics during your campaign.